Spanning a long 15 year career in Advertising, JoJo was the go-to graphic designer for all her colleagues, friends and family soughting wedding stationery and party invitations. It seemed those years working on direct mail pieces helped spark off an unusual take on invitations. These designs weren’t your average printed card, no.
Using her own wedding as a place to explore current trends without having to fit within a box, she ventured off into a world of unique wedding styling. But she had that entrepreneurial itch. You know the one.
Ditching her role as Studio Manager in the corp world, this became the forefront goal of JoJo – to house her own designs she loved all in one virtual space and share them with people whose heart beats at a similar drum, lovers of love and party starters.
Rebel Reflect is about a moment of unprecedented uprise to be unconventional in a traditional society but think deeply or carefully about its purpose.